by Kev Kaye
I was on a call with a graphic designer yesterday. He and his wife just had their first baby, and he’s contemplating his next move… because life just got serious. His freelance design business is struggling. He’s thinking about getting a job. He even interviewed for a...
by Kev Kaye
Simple marketing claims and promises are getting ignored as hard as those terms & conditions links nobody. ever. reads. On top of that, the “unique selling proposition” is basically dead. Promising someone “financial freedom” or “six pack abs” leaves you sounding...
by Kev Kaye
Other Videos You Might Enjoy: $40M Sales Funnel Secrets When you’re ready, here are some ways I can help you grow your business: Join my secret group (free) If you are ready to be a part of my inner circle of entrepreneurs who are scaling their business with HIGHLY...
by Kev Kaye
This week’s video gives you three sales funnel secrets that helped me run over $40 million in profitable advertising, in hundreds of different markets. When you’re ready, here are some ways I can help you grow your business: Join my secret group (free) If you are...
by Kev Kaye
Let’s talk about how to set goals using one simple goal setting tip. Most entrepreneurs set big, bold goals, right? They get hyped up. They tell their friends. They journal about it. And then months later… nothing. They’re struck with disappointment...
by Kev Kaye
In this week’s video I want to talk about one straightforward way you can write better ads. I haven’t seen anyone talk about it lately, yet it’s crucial for creating great advertising. The ads I read that don’t do this always fall flat. The...
by Kev Kaye
In this week’s video, let’s talk about how to dial in and focus on the one thing that really matters for growing your business. The big lesson here is that if you aren’t focused on this one thing, everything else becomes more difficult. Your ad costs go up....
by Kev Kaye
In this week’s video I walk you through a simple exercise for differentiating your product (even if you don’t feel different). Because there’s a problem I see often. You have a great product. People love it. It get’s results. Solves a big...
by Kev Kaye
Over the last handful of years we’ve run nearly $20MM in advertising across Google, YouTube, Facebook, Instagram, etc. Want to know what we learned? Not all ad campaigns work. Some fall flat. Some burn cash. Some never get traction. But on the flip side, some ads work...
by Kev Kaye
Today we’re going to detail exactly how to improve Google Ad quality score in 2020. In fact, the 12 specific strategies in this post helped us decrease Google ad cost in one of our accounts by 33% last month. So if you want a simple way to quickly improve quality...