Over the last handful of years we’ve run nearly $20MM in advertising across Google, YouTube, Facebook, Instagram, etc. Want to know what we learned? Not all ad campaigns work. Some fall flat. Some burn cash. Some never get traction. But on the flip side, some ads work...
Today we’re going to detail exactly how to improve Google Ad quality score in 2020. In fact, the 12 specific strategies in this post helped us decrease Google ad cost in one of our accounts by 33% last month. So if you want a simple way to quickly improve quality...
There’s a dangerous myth around “outsourcing” that’s getting traction in the agency growth community. It’s misleading agency owners who are asking themselves… “Should I invest in building my own sales, marketing and growth systems? Or rev share with...
I’m a digital advertising strategist and copywriter who is best known for helping digital brands get more customers with advertising and email. I don’t have a massive social media following. I don’t have the endorsement of “big names” in the industry. I do, however,...
