Why do most businesses plateau? What do they do wrong?

And most importantly, how can YOU avoid making the same mistakes with two simple shifts?

Most entrepreneurs and business owners are obsessed with the next tactic or shiny object, even though implementing a simple strategy like the “two levels of specialization” is really what they need to breakthrough.

The book “Strategy Rules” details five breakthrough strategies of world-class CEOs like Steve Jobs (Apple), Bill Gates (Microsoft) and Andy Grove (Intel). One of the key strategies these

Now, I know you’re probably thinking, “Kev, I’m not a multinational corporation, nor do I aspire to be.” And that makes sense, except the fact that there’s a lot to learn for the top 1% of the top 1%… and that’s what today’s video details.

Here Is What You’ll Learn:

  • Why the lack of specialization might be the one thing keeping you from a breakout success.
  • Level 1 of specialization: External Specialization
  • Level 2: Internal Specialization
  • How to apply both levels of specialization for max impact.

Watch the video above.